Tomorrow marks the 22 year anniversary of the Dreamcast’s North American launch back on 9/9/99. To celebrate, we’re joined by Chase, one of the PR professionals charged with creating its memorable launch for Sega and who worked on the release of every single first party game for the console. We get a different perspective on this moment in history and hear stories of the memorable and wacky stunts Chase helped to put together to create media buzz. You can see some of his saved memorabilia and swag from these events in his Twitch stream, Highlight: Dreamcast Anniversary Stream.
See more from Chase: